With TikTok taking the lead among other social media platforms, people are often left wondering how many followers are needed to get the TikTok live feature. Well, to go live with TikTok you, as an influencer need to have at least 1000 followers. If you have reached 1000 followers, simply click the plus sign found at the bottom of the screen and choose a live icon from the options of recording that show up!
TikTok has become the new norm among social media platforms, with around 800 million active users, and has penetrated these demographics, is unmatched. TikTok comes with a great selection of offers for influencers and marketers. One area where it lacked was live videos. Nevertheless, in 2019 TikTok made its way through and initiated the “Live” feature allowing content creators to live stream videos from the TikTok platform.
Marketers and influencers commonly make use of the “live TikTok” feature to reach out to their audience. The reason for this is that with a live video you can easily stream all your actions to your audience live! Be it your dance skills, your cooking skills, sharing your thoughts or feelings, songs, and others, you can easily show your actions live to your eager audience around the globe.
Live video streaming now allows TikTokers to easily stay connected with their audience with real-time contact through live comments. Live streaming allows marketers and influencers to monetize their accounts if you get “virtual gifts” from your audience. With live videos, marketers, and influencers directly connect with their audience in real-time and cover much content, since TikTok has not fixed the duration yet. Hence, because of its multiple uses, Influencers, and marketers on TikTok use the live feature offered by this platform.
Benefits of using TikTok live
TikTok live helps people get famous and ultimately make more money. How does this work? With the live feature, TikTokers can communicate with their audience in real-time and this helps to level up the communication experience. More than anything, people love doing live video streaming and they also enjoy watching live videos of famous TikTokers. Since people enjoy live videos, more and more audiences get in when a live video starts. These TikTokers get a wider fanbase and hence get more money return.
With this live feature, TikTokers can communicate in real-time with their audience meaning more direct interactions through live comments. The audience enjoys live sessions more than streaming normal TikTok videos.
Attract a wider audience
Through live videos and streaming, TikTokers can reach out to a wider audience, hence giving more followers. People appreciate live streaming and enjoy watching them. Hence, with more use of TikTok lives, you, as an influencer, are likely to reach out to a wider audience.
Get more money
With a greater audience and more followers, you are likely to be contacted by brands for being their sponsors and then get paid for selling and promoting their products. This live feature, hence, helps you make more money.